Creating content for a social media videography campaign requires a different approach to your traditional TV/cable commercial ad campaign.

Social media video production has become an important part of any company or organization’s marketing mix. Having a business profile on various social media video platforms has become an accentual component of running your business – even for companies that have never advertised. We’ve experienced this growth since we started making website videos in 2005. It has evolved and so have we.

Prominence Media has the ability and flexibility to serve clients in nearly every industry that exists. The Budget of any particular project is traditionally a limiting factor. We can accomplish projects with large budgets and even produce excellent results on a tight budget.

We currently are using the Z CAM E2 F6 6K Full Frame camera as our 'A Camera' capture source, routing ProRes RAW information to an ATOMOS Ninja V+ SSD card that preserves the beautiful high quality information throughout the editorial process, as we utilize Apple's AfterBurner card to facilitate the speed at which data acquisition occurs. Our 'B Camera' is the Panasonic AG-CX 350, a production camcorder with a great zoom lens, the latest HDR features and very nice slow motion capabilities.

The use of our cameras is extended by employing gimbal stabilizers, sliders, the ever-important tripods, hand-held rigs, car / vehicle mounts (hostess tray), and we have access to some of the finest drone pilots in the region.
However, having great gear is secondary to the talent and expertise we have continued to develop over the first two decades of the 21st century.

In the Prominence Media Studio, we bring it to your face. We can record in front of a green screen for projects that require background replacement. Additionally, the studio is often used as a 'black box' environment, where the focus on the subject is unencumbered with any distractions. On yet another wall, a 15% gray backdrop has been installed and is an excellent background for auditions.

We currently edit using Apple's Final Cut Pro X software, in conjunction with the Adobe Creative Suite (After Effects & Photoshop primarily). Color correction / color modification can be taken to the next level with DaVinci Resolve, which is fantastic with narrative projects, or any documentary that could use an extra up-tick of color grading.

With all this equipment, supplemented with decades of "Know-How", we are confident and look forward to working with you and your team to create the most engaging and visually appealing content possible!

CREATIVE IDEAS, INNOVATION, INTEGRITY & DETERMINATION